Latest News

8th November 2016

Visitor Surveys

We are currently carrying out research of our visitor markets by a direct email to 2016 brochure requesters and via an online survey on the destination website. This is a short simple questionnaire asking if they have visited Shropshire, or plan to in the near future, and if they have visited, what type of accommodation they stayed in. This will give us real, up to date conversion figures, and show the value of both the Shropshire & the Welsh Borders brochure and the main destination website. As an incentive for visitors to complete the survey, the Prince Rupert Hotel in Shrewsbury have kindly donated a two night stay as a prize.

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8th November 2016

Changes in Membership

With Shropshire Council apparently further downgrading tourism from its economic development remit and with the recent departure of Tim King (leaving the county with no full time tourism officers for the first time in many decades) the board felt that as Shropshire Tourism is the official DMO for the county, we need to further strengthen our representative role as the voice for the county’s visitor economy. The board have therefore decided to modify the structure of membership of Shropshire Tourism to become more inclusive and better engage with all tourism businesses and organisations involved in the county’s visitor economy. The board have decided to make membership of Shropshire Tourism free and open to all businesses and organisations with an interest in the visitor economy in Shropshire and the surrounding area, and introduce an optional charge for advertising on the website.

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19th October 2016

Four Hotels given Special Praise by Top Tourist Guide

Four family-run hotels in the region have been singled out for special praise in a guide which highlights Britain’s best places to stay.

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13th October 2016

Domestic Tourism on the Rise

The VisitBritain/VisitEngland Annual Review for 2015/16 reports record-breaking domestic visitor spend, the highest domestic trip numbers since 2012 and increased job creation in the tourism sector. From consumer confidence to changing travel behaviours, a wide range of factors have driven England’s tourism industry to success this year. Domestic overnight tourism has generated £85 billion in visitor spend and employs over 2 million people, making up over 80% of the UK's total visitor economy. Working hand in hand with a wide range of sectors across England – including farming, transport, retail, sport, museums and the arts – England's tourism sector is both vibrant and valuable.

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13th October 2016

Shrewsbury Museum & Art Gallery Open Evening

Shrewsbury Museum & Art Gallery are having an open evening on 25th October until 9pm. They would like to welcome owners of retail and tourism businesses in the town and nearby to come along to see the exhibition ‘Heavenly Lights’ about Margaret Rope and enjoy the projections of her stained glass works on the front of the Museum (between 7pm and 9pm) by Andy McKeown.

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13th October 2016

Take part in English Tourism Week 2017

The VisitEngland annual celebration of the English tourism industry, English Tourism Week, will take place 25th March - 2nd April 2017. Aiming to raise the profile of tourism, English Tourism Week provides businesses with a free marketing and communication hook to heighten awareness its own activities to potential visitors.

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